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McDonald’s “As Featured In” Campaign Analysis
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Poppi Website Analysis
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Social Media Tool Review: LinkedIn Analytics
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Case Study: Legal and Ethical Considerations in Investigative Journalism
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Keynote Presentation: Defamation & the Media
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The Metrics Behind the Movement: A Case Study on Nike’s “You Can’t Stop Us” Campaign
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From Press Kits to Reels: How Sephora and Ulta Navigate New Media